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In the early 1950s, Roy Richter’s close friend lost his life in an automobile racing accident. A skilled racer and industry enthusiast himself, Richter realized after the crash that something could’ve been done to save his friends life. He decided that, since racing changed his life, he would change racing, and got to work in the garage behind his auto parts store to develop the 500, an unprecedented helmet for automobile racers. That was in 1954. In 1955, the helmet got its due when a professional racer in the Indy 500 crashed and credited the fittingly named 500 helmet with saving his life. With that racer’s endorsement and an underdeveloped niche in the market, Bell quickly grew into the innovative, influential, and premier helmet manufacturer it is today.

Now, the same passion for safety and innovation that brought Bell to fruition is what keeps them at the top of their class today. The company is all the right parts boundry-pushing technology, teamwork, dedication, skill, and nerve, and they use that to continue developing product that is time tested and champion trusted.

Bell’s focus remains on helmets, developing and refining lids like the Bell MX-9, the Bell Moto-9, and the Bell Qualifier to keep dirt and street riders alike safe and secure in the event of a crash. With most helmets coming DOT/ECE/Snell certified, along with impressively durable and comfy EPS liners and an integrated MIPS system, Bell has continued to redefine safety in the industry.

For the best Bell helmets, helmet bags, helmet accessories, and casual apparel, shop our collection of Bell products at

Latest Bell Reviews – You could win up to $500 for reviewing products!

  • Bell MX-9 Adventure Replacement Faceshield

    DAVID in UT

    Faceshield review

    Fits perfectly and good quality, no scratches yet!

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  • Bell Moto-9 MIPS Helmet

    gavin in CA

    Best Helmet for great deal

    Best Helmet I've ever purchased for a fair price. I highly recommend to purchase your bell moto 9 through rocky mountain!

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  • Bell MX-9 w/MIPS Helmet

    William in NM

    I'm a survivor!

    Took a 20 foot freefall of a desert cliff. Was wearing this helmet. I walked away!! Lost a few minutes and took a few days to come fully back. But Im not dead. Bought another one. Like bells motto in the 70s said " If you have a 10 dollar head get a 10 dollar helmet. Best fit and protection for the price. Sweat buckets in the desert in the summer. Water replaces that,nothing replaces your brain!

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  • Bell Qualifier Forced Air Helmet

    Ted in OR

    Really comfortable helmet

    The cheek pads were tight and had to order smaller ones but other than that it was all good. And I would recommend this helmet

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  • Bell Moto-9 Flex Division Helmet

    James in UT

    Excellent helmet!

    Really nice helmet! Fit after a few rides is excellent- out of the box it did feel a bit uncomfortable, particularly for the cheek pads, but with a few hours it feels awesome. Finish on the helmet is excellent, and it vents really well. The magnetic chin strap attachment is awesome- I didn't realize how much time I spent fiddling with the snap on my other helmet until I had the mag snap.

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  • Bell Moto-9 Fasthouse Signia MIPS Helmet

    Brendan in KS

    Great upgrade from an old HJC

    This helmet replaced an older HJC that I had for years, and I was instantly impressed by the fit and finish the first time I tried it on. The sizing chart is spot on if you measure using Bell's method, and is just a little snug on the cheeks for me which I imagine will get better as I wear it more. The cheek pads and liner are super easy to remove to clean or let them dry which is important if you sweat a lot.

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